It's called a funnel because the goal is to attract the most-people possible at the TOP...

So you can have the best chance possible at making sales throughout the funnel.

In the marketing world, these people are called leads.

The more leads you get in your funnel, the more sales you make.

For example, let's say you have a funnel that attracts 100 leads every day.

And on average, you make 1 sale for every 100 leads.

This means you're getting 1 sale a day, right?

But here's where the magic happens.

And where life-changing fortunes are made.

If you get 200 leads into your funnel, you're making 2 sales a day.

And if you're able to get 1,000 leads into your funnel... well you've guessed the rest!